While Instagram's and Twitter's hysteria surrounding the recent coronavirus outbreak may seem overblown, the effects are having a real impact on barbershops around the world. Let’s separate fact from fiction and discuss some tips to navigate the crisis.
Coronavirus disease 2019 (COVID-19) is a respiratory illness that was first identified in Wuhan, China and has spread to several other countries around the world. According to the Centers for Disease Control and Prevention (CDC), the virus is spread mainly from person-to-person between people who are in close contact with one another (within about 6 feet) through respiratory droplets produced when an infected person coughs or sneezes. People are thought to be most contagious when they are the most symptomatic (the sickest). It may be possible that a person can get COVID-19 by touching a surface or object that has the virus on it and then touching their own mouth, nose, or possibly their eyes, but this is not thought to be the main way the virus spreads.
To learn more about COVID-19, make sure you only use reliable sources of information. We highly recommend all of our clients review the CDC’s Interim Guidance for Businesses and Employers and other official publications.
Since the virus is mainly spread through close contact with other people, “social distancing” is being used to avoid contracting the disease. Businesses and events that feature personal interactions, including barbershops and salons, are suffering from this social distancing. For example, Questex recently canceled The Beauty Experience NY (IBS NY) and the International Esthetician, Cosmetic and Spa Conference (IECSC) amid COVID-19 concerns. In areas where there have been proven outbreaks, like Seattle, barbershop and salon owners have seen a steep decline in appointments.
In addition to in-person events and services, the coronavirus has also impacted the supply chain for hair care products. Due to quarantines and shutdowns, products made in China and other countries are either unavailable or have experienced a dramatic spike in price, giving salons and spas a double whammy to their bottom line.
Focus on Sanitation: Sanitation is something that we all can truly manage effectively. Please engage your teammates in implementing the following sanitation protocol:
Your Health Matters: We know that you work long hours. Please do your best to ensure that if you are not feeling well and showing symptoms noted on the CDC website, that you take the time to go see a licensed medical professional. Please do not put your health second. Put your health first as this too is something that can be effectively managed.
We will continue to update you with relevant information. Thank you for all that you do. We are here to serve you. Please feel free to contact us with any questions or comments.
Together, we are theCut.
Chief Executive Officer