Barber Basics: How to Build A Loyal Clientele

Auzz Lachiono-Barnes built and grew his business in Atlanta during the pandemic.
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Modernizing Men's Grooming

Barber, Hairstylist and MUA Auzz Lachiono-Barnes moved to Atlanta in 2020 and set up shop during the height of the pandemic. Through hard work and dedication he successfully built his brand in a new market and created a loyal following. He put into several practice tactics, such as, getting to know his clients to be able to provide the best possible customer service, using social media marketing tools to market himself, and keeping his schedule organized so he always knows who's next.